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Action Camera Blog

Thoughts on the Sony Alpha 7R III

Just like the Alpha 7R2 before it the R3 has been reviewed to death.  Most of the reviewers just have to throw something out there for click bait.  I’m going to try and cover some of the details you might... Continue Reading →

Shooting in Harsh Sun: Solutions for a problem every portrait photographer faces

It's the middle of the day and the sun is pouring down creating insanely harsh shadows on your model; so you do what most of us do, look for a shady spot.  Well you wouldn't be shooting outside if you... Continue Reading →

Lightroom Classic CC – April 2018 Updates

Adobe made some welcome changes to Lightroom Classic CC in their April 2018 v7.3 update for Creative Cloud members. Dehaze has moved to the Basics panel, instead of hiding down under Effects. This enhances workflow so you can work with... Continue Reading →

The Sony A9 – I’m in Love

    It has been a while since I have felt like this. My stomach has butterflies, I get nervous when I am holding it in my hands, and I can't think straight. I am in LOVE... with the Sony... Continue Reading →

Photoshop Tip #2: Give dull hair a quick & easy boost

In the image below we have a situation that comes up a lot; dark hair over a dark background and the hair just doesn't pop.  Start looking at portraits and you'll see it time and again.  I'm going to show... Continue Reading →

Photoshop Trick: Remove creases & wrinkles in clothes with the heal brush

Super fast and simple step by step Photoshop method to remove creases and wrinkles from clothing. First take a look at the short video to get a head start and to see how easy it is; then follow the simple... Continue Reading →

1984, The Beginning of Action Camera Roseville.

    As I was unpacking our Small Business Saturday promotional package, I was trying to think of some ways to promote us as a place to shop during the holiday season. Loving my job, I want to see this... Continue Reading →

What determines your lens choice?

After shooting the Great Reno Balloon Race this past week, I wondered what goes into ones decision when making your choice of a particular lens you may want to use. We have such a wide variety of lenses to choose... Continue Reading →

Did the Sony A9 just make mirrors in cameras as useful as your appendix?

The high end digital camera market has slowly been moving toward mirrorless options and away from traditional mirrored DSLR's.  In recent years this movement has picked up speed in leaps and bounds.  With the release of Sony's A9 the mirrored... Continue Reading →

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